Strive has expanded its Bitcoin treasury again, buying 79 BTC over five days in late July and bringing its total holdings to 20,000 coins. The latest purchase cost about $5.2 million, according to the source article, and keeps the company among the more aggressive corporate buyers in the market.
Latest purchase lifts treasury to 20,000 BTC
The company said the acquisition took place between July 20 and July 24. It paid an average of $65,723 per Bitcoin, excluding fees, to raise its balance from 19,921 BTC to an even 20,000 BTC. Based on the source article, Strive’s Bitcoin holdings are now worth roughly $1.3 billion.
Strive adopted Bitcoin as a treasury asset in September 2025. Since then, it has steadily built a large reserve, positioning itself alongside other public companies that have made Bitcoin accumulation a central part of their balance-sheet strategy.
How Strive funded its buying capacity
The source article links Strive’s buying power in part to its January 2026 merger with Semler Scientific. That transaction brought more than 5,000 BTC onto Strive’s balance sheet immediately after closing. It was paid for in Strive stock rather than cash, which meant the company did not deplete cash reserves in completing the deal.
The article also says Strive generated cash by selling ASST and SATA stock, giving it two pools of capital to support its acquisition policy. In addition, the company has authorized a capital raise program of up to $4.2 billion, with the stated aim of converting funds raised into Bitcoin over time.
As of July, Strive reportedly held $157.4 million in cash reserves, up from $154.1 million. The same source also notes a quarterly net loss of $393.6 million.
Treasury strategy focuses on BTC-per-share growth
Rather than pursuing accumulation alone, Strive is described as targeting growth in BTC-per-share at a pace faster than spot Bitcoin. The source article compares that approach to the model used by Strategy, another major corporate Bitcoin holder.
Among the companies cited in the article, Strategy holds more than 843,000 BTC, while Twenty One Capital has over 43,500 BTC and Metaplanet holds 43,000 BTC. On that list, Strive remains smaller than the largest treasury operators but continues to add to its reserve.
Buying while others slow or sell
The latest purchase comes as some peer treasury firms have reportedly become more cautious. According to the source article, Satsuma Technology sold 579 BTC in December and this month voted to sell its remaining 668 BTC, effectively exiting crypto exposure. Metaplanet has paused purchases, while Smarter Web Company, Nakamoto, and several other firms have also reduced parts of their holdings. The article also says Strategy halted its own Bitcoin buying on the same day news of Strive’s latest treasury purchase emerged.
Strive became a public company in 2025 through a reverse merger with Asset Entities, with Matt Cole serving as chief executive. In that context, the company’s July purchase underscores a strategy that remains active even as some other listed Bitcoin treasury firms are slowing down, pausing accumulation, or cutting exposure.
Source: cryptopotato.com